Reviews

Admiral James Stavridis, USN (ret.)

Vice Chair, Global Affairs and Partner, The Carlyle Group Supreme Allied Commander of NATO (2009-2013)

"Proximity is GPS for the future. The concept itself will become indispensable for navigating technology change, global supply chain disruptions, national security, even geopolitics. Every corporate leader, investor, policy maker, and geopolitical strategist needs this book. "

Rita McGrath

Columbia Business School, author of Seeing Around Corners and The End of Competitive Advantage

"Proximity is one of those concepts that, once you’ve read about it, changes your perspective forever. This wonderful book takes us on a rollicking ride through the future that is just beginning to emerge―but will be here before we know it. No business leader should miss its lessons."

Natasha Tsakos

Producer, Director, Writer, Performer Show Maker, NT ID Inc.

"I devoured the book in one sitting! Smooth and beautifully written, PROXIMITY will expand your field of view, inspire possibilities and provoke you to think critically about the future we wish to live in. A legacy work that will remain relevant for decades."

Vivek Wadhwa

Technology visionary, entrepreneur, best-selling author

“The winners aren't just 'disruptive' or 'exponential'. They make proximity a reality. It's rare to find a business book with a truly new and decisive perspective. PROXIMITY is one of them.”

Pico Velásquez

CEO, VIIRA Computational Architect & Metaverse thought leader

"A radical, true-to-the-future vision--and it's already happening, all around us. As someone deeply entrenched in data-driven design and the utilization of cutting-edge technologies like AI, virtual reality, blockchain, and sensors for creating smarter cities and experiences, I find Wolcott and Krippendorff's Proximity essential."

Mohan Sawhney

McCormick Foundation Professor of Technology Director, Center for Research in Technology & Innovation Northwestern Kellogg School of Management

"Disruption" describes how companies fail. Proximity shows how to win. Wolcott & Krippendorff have written the "Innovator’s dilemma" for the coming decades.

Mamatha Chamarthi

Global SVP & Head of Software Business Stellantis

“Unexpected and un-put-downable. One of the most prescient, insightful views of the future I've ever seen. Visionary and intensely practical. As Wolcott and Krippendorff advise, technology allows us to serve customers by "doing things we could never have done before." If your company doesn't do it, someone else surely will. Every global corporation must consider the implications of Proximity. “

Shelly Palmer

CEO of the Palmer Group, and advanced media professor in residence, Newhouse School of Public Communications, Syracuse University

"Wolcott and Krippendorff nailed it. Proximity is like reading great science fiction―except that it’s real and it’s happening real fast."

Terence Mauri

Founder of Hack Future Lab and MIT Entrepreneur Mentor

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Julio Ottino

Dean Emeritus, McCormick School of Engineering, Northwestern University Member, National Academy of Sciences, National Academy of Engineering, National Academy of Arts and Sciences “We need a guide that all

“We need a guide that allows us see beyond our horizons: Proximity is such a guide. Let it direct you to the possibilities opened up by the ever faster shrinking of space and time.”

Harry M. Jansen Kraemer, Jr

Clinical Professor of Leadership, Kellogg School of Management Executive Partner, Madison Dearborn Partners Former CEO, Baxter International

“Inspiring, compelling and practical. Proximity will fundamentally change the way you envision, invest and compete. Value-driven leaders will discover tremendous opportunities through Proximity.”

Mark Levy

Former CHRO, Airbnb Employee Experience Pioneer at Airbnb and EX Advisor

"Proximity is an incredibly important read to prepare for what’s coming fast. The chapter on work is especially critical, with the pace of technology and the shifts after the pandemic. The way we work is forever changing and we need to get ahead of it"

Dr. Geoff Smart

Chairman and founder, ghSMART New York Times bestselling author of Who and Power Score

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Toby Eduardo Redshaw

CEO, Verus Advisory

"This is not just a book; it's a playbook. In a future where everything is accelerating, technology is becoming more pervasive, powerful and precise Proximity will be a competitive lever. This is full of practical advice to navigate the rapidly evolving tech and business landscape.The near-term future will have revolutionary change, challenge, and opportunity; being prepared, informed, and ahead of the pack will matter."

Brian Collins

Co-Founder & Designer COLLINS

"PROXIMITY reveals the inner workings, the nerves and sinews, of technology now ravishing outmoded ways and thinking, conspiring and calling us to a seductive, brave new world. Both terrified and mesmerized, I’m sending copies to everyone close to me. For your own good, read the damn thing and tell me I'm wrong. I dare you."

Anna A. Tavis

Clinical professor and chair of the Human Capital Management Department at NYU’s School of Professional Studies, and author of Humans at Work and The Digital Coaching Revolution "Explore Proximity as an es

"Explore Proximity as an essential guide to the transformative impact of digital technologies on organizational dynamics in development, coaching, decision making, and beyond. The authors present a compelling vision of the future where the strategic integration of people, systems, and skills―achieving Proximity in its richest forms―becomes crucial for success across all sectors. This book underscores the urgency of bridging distances to meet needs seamlessly, everywhere and every time."

Stuart Crainer

Co-founder, Thinkers50

"Proximity is a big idea and an important book. Wolcott and Krippendorff weave a compelling and persuasive tale that is required reading for all who want to make sense of the future today."

Frank Meyer

Global SVP of R&D Henkel Consumer Brands

"Professor Wolcott FAR exceeded expectations. He spoke for our global R&D Summit at Henkel, then moderated a panel of global Henkel leaders on the topic of innovation. He inspired, challenged and energized everyone. We left ready to create the future! Rob's keynote regarding Proximity was one of the very best I've ever experienced. He's not only one of the world's top speakers on innovation, technology, strategy and the future. He also excites other leaders to talk and to share their experiences in an open and fun way. Key to a great panel is the moderator, and Rob is the BEST."

Reviews

Admiral James Stavridis, USN (ret.)

Vice Chair, Global Affairs and Partner, The Carlyle Group Supreme Allied Commander of NATO (2009-2013)

"Proximity is GPS for the future. The concept itself will become indispensable for navigating technology change, global supply chain disruptions, national security, even geopolitics. Every corporate leader, investor, policy maker, and geopolitical strategist needs this book. "

Rita McGrath

Columbia Business School, author of Seeing Around Corners and The End of Competitive Advantage

"Proximity is one of those concepts that, once you’ve read about it, changes your perspective forever. This wonderful book takes us on a rollicking ride through the future that is just beginning to emerge―but will be here before we know it. No business leader should miss its lessons."

Natasha Tsakos

Producer, Director, Writer, Performer Show Maker, NT ID Inc.

"I devoured the book in one sitting! Smooth and beautifully written, PROXIMITY will expand your field of view, inspire possibilities and provoke you to think critically about the future we wish to live in. A legacy work that will remain relevant for decades."

Vivek Wadhwa

Technology visionary, entrepreneur, best-selling author

“The winners aren't just 'disruptive' or 'exponential'. They make proximity a reality. It's rare to find a business book with a truly new and decisive perspective. PROXIMITY is one of them.”

Pico Velásquez

CEO, VIIRA Computational Architect & Metaverse thought leader

"A radical, true-to-the-future vision--and it's already happening, all around us. As someone deeply entrenched in data-driven design and the utilization of cutting-edge technologies like AI, virtual reality, blockchain, and sensors for creating smarter cities and experiences, I find Wolcott and Krippendorff's Proximity essential."

Mohan Sawhney

McCormick Foundation Professor of Technology Director, Center for Research in Technology & Innovation Northwestern Kellogg School of Management

"Disruption" describes how companies fail. Proximity shows how to win. Wolcott & Krippendorff have written the "Innovator’s dilemma" for the coming decades.

Mamatha Chamarthi

Global SVP & Head of Software Business Stellantis

“Unexpected and un-put-downable. One of the most prescient, insightful views of the future I've ever seen. Visionary and intensely practical. As Wolcott and Krippendorff advise, technology allows us to serve customers by "doing things we could never have done before." If your company doesn't do it, someone else surely will. Every global corporation must consider the implications of Proximity. “

Shelly Palmer

CEO of the Palmer Group, and advanced media professor in residence, Newhouse School of Public Communications, Syracuse University

"Wolcott and Krippendorff nailed it. Proximity is like reading great science fiction―except that it’s real and it’s happening real fast."

Terence Mauri

Founder of Hack Future Lab and MIT Entrepreneur Mentor

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Julio Ottino

Dean Emeritus, McCormick School of Engineering, Northwestern University Member, National Academy of Sciences, National Academy of Engineering, National Academy of Arts and Sciences “We need a guide that all

“We need a guide that allows us see beyond our horizons: Proximity is such a guide. Let it direct you to the possibilities opened up by the ever faster shrinking of space and time.”

Harry M. Jansen Kraemer, Jr

Clinical Professor of Leadership, Kellogg School of Management Executive Partner, Madison Dearborn Partners Former CEO, Baxter International

“Inspiring, compelling and practical. Proximity will fundamentally change the way you envision, invest and compete. Value-driven leaders will discover tremendous opportunities through Proximity.”

Mark Levy

Former CHRO, Airbnb Employee Experience Pioneer at Airbnb and EX Advisor

"Proximity is an incredibly important read to prepare for what’s coming fast. The chapter on work is especially critical, with the pace of technology and the shifts after the pandemic. The way we work is forever changing and we need to get ahead of it"

Dr. Geoff Smart

Chairman and founder, ghSMART New York Times bestselling author of Who and Power Score

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Toby Eduardo Redshaw

CEO, Verus Advisory

"This is not just a book; it's a playbook. In a future where everything is accelerating, technology is becoming more pervasive, powerful and precise Proximity will be a competitive lever. This is full of practical advice to navigate the rapidly evolving tech and business landscape.The near-term future will have revolutionary change, challenge, and opportunity; being prepared, informed, and ahead of the pack will matter."

Brian Collins

Co-Founder & Designer COLLINS

"PROXIMITY reveals the inner workings, the nerves and sinews, of technology now ravishing outmoded ways and thinking, conspiring and calling us to a seductive, brave new world. Both terrified and mesmerized, I’m sending copies to everyone close to me. For your own good, read the damn thing and tell me I'm wrong. I dare you."

Anna A. Tavis

Clinical professor and chair of the Human Capital Management Department at NYU’s School of Professional Studies, and author of Humans at Work and The Digital Coaching Revolution "Explore Proximity as an es

"Explore Proximity as an essential guide to the transformative impact of digital technologies on organizational dynamics in development, coaching, decision making, and beyond. The authors present a compelling vision of the future where the strategic integration of people, systems, and skills―achieving Proximity in its richest forms―becomes crucial for success across all sectors. This book underscores the urgency of bridging distances to meet needs seamlessly, everywhere and every time."

Stuart Crainer

Co-founder, Thinkers50

"Proximity is a big idea and an important book. Wolcott and Krippendorff weave a compelling and persuasive tale that is required reading for all who want to make sense of the future today."

Frank Meyer

Global SVP of R&D Henkel Consumer Brands

"Professor Wolcott FAR exceeded expectations. He spoke for our global R&D Summit at Henkel, then moderated a panel of global Henkel leaders on the topic of innovation. He inspired, challenged and energized everyone. We left ready to create the future! Rob's keynote regarding Proximity was one of the very best I've ever experienced. He's not only one of the world's top speakers on innovation, technology, strategy and the future. He also excites other leaders to talk and to share their experiences in an open and fun way. Key to a great panel is the moderator, and Rob is the BEST."

Reviews

Admiral James Stavridis, USN (ret.)

Vice Chair, Global Affairs and Partner, The Carlyle Group Supreme Allied Commander of NATO (2009-2013)

"Proximity is GPS for the future. The concept itself will become indispensable for navigating technology change, global supply chain disruptions, national security, even geopolitics. Every corporate leader, investor, policy maker, and geopolitical strategist needs this book. "

Rita McGrath

Columbia Business School, author of Seeing Around Corners and The End of Competitive Advantage

"Proximity is one of those concepts that, once you’ve read about it, changes your perspective forever. This wonderful book takes us on a rollicking ride through the future that is just beginning to emerge―but will be here before we know it. No business leader should miss its lessons."

Natasha Tsakos

Producer, Director, Writer, Performer Show Maker, NT ID Inc.

"I devoured the book in one sitting! Smooth and beautifully written, PROXIMITY will expand your field of view, inspire possibilities and provoke you to think critically about the future we wish to live in. A legacy work that will remain relevant for decades."

Vivek Wadhwa

Technology visionary, entrepreneur, best-selling author

“The winners aren't just 'disruptive' or 'exponential'. They make proximity a reality. It's rare to find a business book with a truly new and decisive perspective. PROXIMITY is one of them.”

Pico Velásquez

CEO, VIIRA Computational Architect & Metaverse thought leader

"A radical, true-to-the-future vision--and it's already happening, all around us. As someone deeply entrenched in data-driven design and the utilization of cutting-edge technologies like AI, virtual reality, blockchain, and sensors for creating smarter cities and experiences, I find Wolcott and Krippendorff's Proximity essential."

Mohan Sawhney

McCormick Foundation Professor of Technology Director, Center for Research in Technology & Innovation Northwestern Kellogg School of Management

"Disruption" describes how companies fail. Proximity shows how to win. Wolcott & Krippendorff have written the "Innovator’s dilemma" for the coming decades.

Mamatha Chamarthi

Global SVP & Head of Software Business Stellantis

“Unexpected and un-put-downable. One of the most prescient, insightful views of the future I've ever seen. Visionary and intensely practical. As Wolcott and Krippendorff advise, technology allows us to serve customers by "doing things we could never have done before." If your company doesn't do it, someone else surely will. Every global corporation must consider the implications of Proximity. “

Shelly Palmer

CEO of the Palmer Group, and advanced media professor in residence, Newhouse School of Public Communications, Syracuse University

"Wolcott and Krippendorff nailed it. Proximity is like reading great science fiction―except that it’s real and it’s happening real fast."

Terence Mauri

Founder of Hack Future Lab and MIT Entrepreneur Mentor

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Julio Ottino

Dean Emeritus, McCormick School of Engineering, Northwestern University Member, National Academy of Sciences, National Academy of Engineering, National Academy of Arts and Sciences “We need a guide that all

“We need a guide that allows us see beyond our horizons: Proximity is such a guide. Let it direct you to the possibilities opened up by the ever faster shrinking of space and time.”

Harry M. Jansen Kraemer, Jr

Clinical Professor of Leadership, Kellogg School of Management Executive Partner, Madison Dearborn Partners Former CEO, Baxter International

“Inspiring, compelling and practical. Proximity will fundamentally change the way you envision, invest and compete. Value-driven leaders will discover tremendous opportunities through Proximity.”

Mark Levy

Former CHRO, Airbnb Employee Experience Pioneer at Airbnb and EX Advisor

"Proximity is an incredibly important read to prepare for what’s coming fast. The chapter on work is especially critical, with the pace of technology and the shifts after the pandemic. The way we work is forever changing and we need to get ahead of it"

Dr. Geoff Smart

Chairman and founder, ghSMART New York Times bestselling author of Who and Power Score

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Toby Eduardo Redshaw

CEO, Verus Advisory

"This is not just a book; it's a playbook. In a future where everything is accelerating, technology is becoming more pervasive, powerful and precise Proximity will be a competitive lever. This is full of practical advice to navigate the rapidly evolving tech and business landscape.The near-term future will have revolutionary change, challenge, and opportunity; being prepared, informed, and ahead of the pack will matter."

Brian Collins

Co-Founder & Designer COLLINS

"PROXIMITY reveals the inner workings, the nerves and sinews, of technology now ravishing outmoded ways and thinking, conspiring and calling us to a seductive, brave new world. Both terrified and mesmerized, I’m sending copies to everyone close to me. For your own good, read the damn thing and tell me I'm wrong. I dare you."

Anna A. Tavis

Clinical professor and chair of the Human Capital Management Department at NYU’s School of Professional Studies, and author of Humans at Work and The Digital Coaching Revolution "Explore Proximity as an es

"Explore Proximity as an essential guide to the transformative impact of digital technologies on organizational dynamics in development, coaching, decision making, and beyond. The authors present a compelling vision of the future where the strategic integration of people, systems, and skills―achieving Proximity in its richest forms―becomes crucial for success across all sectors. This book underscores the urgency of bridging distances to meet needs seamlessly, everywhere and every time."

Stuart Crainer

Co-founder, Thinkers50

"Proximity is a big idea and an important book. Wolcott and Krippendorff weave a compelling and persuasive tale that is required reading for all who want to make sense of the future today."

Frank Meyer

Global SVP of R&D Henkel Consumer Brands

"Professor Wolcott FAR exceeded expectations. He spoke for our global R&D Summit at Henkel, then moderated a panel of global Henkel leaders on the topic of innovation. He inspired, challenged and energized everyone. We left ready to create the future! Rob's keynote regarding Proximity was one of the very best I've ever experienced. He's not only one of the world's top speakers on innovation, technology, strategy and the future. He also excites other leaders to talk and to share their experiences in an open and fun way. Key to a great panel is the moderator, and Rob is the BEST."

Reviews

Admiral James Stavridis, USN (ret.)

Vice Chair, Global Affairs and Partner, The Carlyle Group Supreme Allied Commander of NATO (2009-2013)

"Proximity is GPS for the future. The concept itself will become indispensable for navigating technology change, global supply chain disruptions, national security, even geopolitics. Every corporate leader, investor, policy maker, and geopolitical strategist needs this book. "

Rita McGrath

Columbia Business School, author of Seeing Around Corners and The End of Competitive Advantage

"Proximity is one of those concepts that, once you’ve read about it, changes your perspective forever. This wonderful book takes us on a rollicking ride through the future that is just beginning to emerge―but will be here before we know it. No business leader should miss its lessons."

Natasha Tsakos

Producer, Director, Writer, Performer Show Maker, NT ID Inc.

"I devoured the book in one sitting! Smooth and beautifully written, PROXIMITY will expand your field of view, inspire possibilities and provoke you to think critically about the future we wish to live in. A legacy work that will remain relevant for decades."

Vivek Wadhwa

Technology visionary, entrepreneur, best-selling author

“The winners aren't just 'disruptive' or 'exponential'. They make proximity a reality. It's rare to find a business book with a truly new and decisive perspective. PROXIMITY is one of them.”

Pico Velásquez

CEO, VIIRA Computational Architect & Metaverse thought leader

"A radical, true-to-the-future vision--and it's already happening, all around us. As someone deeply entrenched in data-driven design and the utilization of cutting-edge technologies like AI, virtual reality, blockchain, and sensors for creating smarter cities and experiences, I find Wolcott and Krippendorff's Proximity essential."

Mohan Sawhney

McCormick Foundation Professor of Technology Director, Center for Research in Technology & Innovation Northwestern Kellogg School of Management

"Disruption" describes how companies fail. Proximity shows how to win. Wolcott & Krippendorff have written the "Innovator’s dilemma" for the coming decades.

Mamatha Chamarthi

Global SVP & Head of Software Business Stellantis

“Unexpected and un-put-downable. One of the most prescient, insightful views of the future I've ever seen. Visionary and intensely practical. As Wolcott and Krippendorff advise, technology allows us to serve customers by "doing things we could never have done before." If your company doesn't do it, someone else surely will. Every global corporation must consider the implications of Proximity. “

Shelly Palmer

CEO of the Palmer Group, and advanced media professor in residence, Newhouse School of Public Communications, Syracuse University

"Wolcott and Krippendorff nailed it. Proximity is like reading great science fiction―except that it’s real and it’s happening real fast."

Terence Mauri

Founder of Hack Future Lab and MIT Entrepreneur Mentor

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Julio Ottino

Dean Emeritus, McCormick School of Engineering, Northwestern University Member, National Academy of Sciences, National Academy of Engineering, National Academy of Arts and Sciences “We need a guide that all

“We need a guide that allows us see beyond our horizons: Proximity is such a guide. Let it direct you to the possibilities opened up by the ever faster shrinking of space and time.”

Harry M. Jansen Kraemer, Jr

Clinical Professor of Leadership, Kellogg School of Management Executive Partner, Madison Dearborn Partners Former CEO, Baxter International

“Inspiring, compelling and practical. Proximity will fundamentally change the way you envision, invest and compete. Value-driven leaders will discover tremendous opportunities through Proximity.”

Mark Levy

Former CHRO, Airbnb Employee Experience Pioneer at Airbnb and EX Advisor

"Proximity is an incredibly important read to prepare for what’s coming fast. The chapter on work is especially critical, with the pace of technology and the shifts after the pandemic. The way we work is forever changing and we need to get ahead of it"

Dr. Geoff Smart

Chairman and founder, ghSMART New York Times bestselling author of Who and Power Score

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Toby Eduardo Redshaw

CEO, Verus Advisory

"This is not just a book; it's a playbook. In a future where everything is accelerating, technology is becoming more pervasive, powerful and precise Proximity will be a competitive lever. This is full of practical advice to navigate the rapidly evolving tech and business landscape.The near-term future will have revolutionary change, challenge, and opportunity; being prepared, informed, and ahead of the pack will matter."

Brian Collins

Co-Founder & Designer COLLINS

"PROXIMITY reveals the inner workings, the nerves and sinews, of technology now ravishing outmoded ways and thinking, conspiring and calling us to a seductive, brave new world. Both terrified and mesmerized, I’m sending copies to everyone close to me. For your own good, read the damn thing and tell me I'm wrong. I dare you."

Anna A. Tavis

Clinical professor and chair of the Human Capital Management Department at NYU’s School of Professional Studies, and author of Humans at Work and The Digital Coaching Revolution "Explore Proximity as an es

"Explore Proximity as an essential guide to the transformative impact of digital technologies on organizational dynamics in development, coaching, decision making, and beyond. The authors present a compelling vision of the future where the strategic integration of people, systems, and skills―achieving Proximity in its richest forms―becomes crucial for success across all sectors. This book underscores the urgency of bridging distances to meet needs seamlessly, everywhere and every time."

Stuart Crainer

Co-founder, Thinkers50

"Proximity is a big idea and an important book. Wolcott and Krippendorff weave a compelling and persuasive tale that is required reading for all who want to make sense of the future today."

Frank Meyer

Global SVP of R&D Henkel Consumer Brands

"Professor Wolcott FAR exceeded expectations. He spoke for our global R&D Summit at Henkel, then moderated a panel of global Henkel leaders on the topic of innovation. He inspired, challenged and energized everyone. We left ready to create the future! Rob's keynote regarding Proximity was one of the very best I've ever experienced. He's not only one of the world's top speakers on innovation, technology, strategy and the future. He also excites other leaders to talk and to share their experiences in an open and fun way. Key to a great panel is the moderator, and Rob is the BEST."

Reviews

Admiral James Stavridis, USN (ret.)

Vice Chair, Global Affairs and Partner, The Carlyle Group Supreme Allied Commander of NATO (2009-2013)

"Proximity is GPS for the future. The concept itself will become indispensable for navigating technology change, global supply chain disruptions, national security, even geopolitics. Every corporate leader, investor, policy maker, and geopolitical strategist needs this book. "

Rita McGrath

Columbia Business School, author of Seeing Around Corners and The End of Competitive Advantage

"Proximity is one of those concepts that, once you’ve read about it, changes your perspective forever. This wonderful book takes us on a rollicking ride through the future that is just beginning to emerge―but will be here before we know it. No business leader should miss its lessons."

Natasha Tsakos

Producer, Director, Writer, Performer Show Maker, NT ID Inc.

"I devoured the book in one sitting! Smooth and beautifully written, PROXIMITY will expand your field of view, inspire possibilities and provoke you to think critically about the future we wish to live in. A legacy work that will remain relevant for decades."

Vivek Wadhwa

Technology visionary, entrepreneur, best-selling author

“The winners aren't just 'disruptive' or 'exponential'. They make proximity a reality. It's rare to find a business book with a truly new and decisive perspective. PROXIMITY is one of them.”

Pico Velásquez

CEO, VIIRA Computational Architect & Metaverse thought leader

"A radical, true-to-the-future vision--and it's already happening, all around us. As someone deeply entrenched in data-driven design and the utilization of cutting-edge technologies like AI, virtual reality, blockchain, and sensors for creating smarter cities and experiences, I find Wolcott and Krippendorff's Proximity essential."

Mohan Sawhney

McCormick Foundation Professor of Technology Director, Center for Research in Technology & Innovation Northwestern Kellogg School of Management

"Disruption" describes how companies fail. Proximity shows how to win. Wolcott & Krippendorff have written the "Innovator’s dilemma" for the coming decades.

Mamatha Chamarthi

Global SVP & Head of Software Business Stellantis

“Unexpected and un-put-downable. One of the most prescient, insightful views of the future I've ever seen. Visionary and intensely practical. As Wolcott and Krippendorff advise, technology allows us to serve customers by "doing things we could never have done before." If your company doesn't do it, someone else surely will. Every global corporation must consider the implications of Proximity. “

Shelly Palmer

CEO of the Palmer Group, and advanced media professor in residence, Newhouse School of Public Communications, Syracuse University

"Wolcott and Krippendorff nailed it. Proximity is like reading great science fiction―except that it’s real and it’s happening real fast."

Terence Mauri

Founder of Hack Future Lab and MIT Entrepreneur Mentor

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Julio Ottino

Dean Emeritus, McCormick School of Engineering, Northwestern University Member, National Academy of Sciences, National Academy of Engineering, National Academy of Arts and Sciences “We need a guide that all

“We need a guide that allows us see beyond our horizons: Proximity is such a guide. Let it direct you to the possibilities opened up by the ever faster shrinking of space and time.”

Harry M. Jansen Kraemer, Jr

Clinical Professor of Leadership, Kellogg School of Management Executive Partner, Madison Dearborn Partners Former CEO, Baxter International

“Inspiring, compelling and practical. Proximity will fundamentally change the way you envision, invest and compete. Value-driven leaders will discover tremendous opportunities through Proximity.”

Mark Levy

Former CHRO, Airbnb Employee Experience Pioneer at Airbnb and EX Advisor

"Proximity is an incredibly important read to prepare for what’s coming fast. The chapter on work is especially critical, with the pace of technology and the shifts after the pandemic. The way we work is forever changing and we need to get ahead of it"

Dr. Geoff Smart

Chairman and founder, ghSMART New York Times bestselling author of Who and Power Score

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Toby Eduardo Redshaw

CEO, Verus Advisory

"This is not just a book; it's a playbook. In a future where everything is accelerating, technology is becoming more pervasive, powerful and precise Proximity will be a competitive lever. This is full of practical advice to navigate the rapidly evolving tech and business landscape.The near-term future will have revolutionary change, challenge, and opportunity; being prepared, informed, and ahead of the pack will matter."

Brian Collins

Co-Founder & Designer COLLINS

"PROXIMITY reveals the inner workings, the nerves and sinews, of technology now ravishing outmoded ways and thinking, conspiring and calling us to a seductive, brave new world. Both terrified and mesmerized, I’m sending copies to everyone close to me. For your own good, read the damn thing and tell me I'm wrong. I dare you."

Anna A. Tavis

Clinical professor and chair of the Human Capital Management Department at NYU’s School of Professional Studies, and author of Humans at Work and The Digital Coaching Revolution "Explore Proximity as an es

"Explore Proximity as an essential guide to the transformative impact of digital technologies on organizational dynamics in development, coaching, decision making, and beyond. The authors present a compelling vision of the future where the strategic integration of people, systems, and skills―achieving Proximity in its richest forms―becomes crucial for success across all sectors. This book underscores the urgency of bridging distances to meet needs seamlessly, everywhere and every time."

Stuart Crainer

Co-founder, Thinkers50

"Proximity is a big idea and an important book. Wolcott and Krippendorff weave a compelling and persuasive tale that is required reading for all who want to make sense of the future today."

Frank Meyer

Global SVP of R&D Henkel Consumer Brands

"Professor Wolcott FAR exceeded expectations. He spoke for our global R&D Summit at Henkel, then moderated a panel of global Henkel leaders on the topic of innovation. He inspired, challenged and energized everyone. We left ready to create the future! Rob's keynote regarding Proximity was one of the very best I've ever experienced. He's not only one of the world's top speakers on innovation, technology, strategy and the future. He also excites other leaders to talk and to share their experiences in an open and fun way. Key to a great panel is the moderator, and Rob is the BEST."

Reviews

Admiral James Stavridis, USN (ret.)

Vice Chair, Global Affairs and Partner, The Carlyle Group Supreme Allied Commander of NATO (2009-2013)

"Proximity is GPS for the future. The concept itself will become indispensable for navigating technology change, global supply chain disruptions, national security, even geopolitics. Every corporate leader, investor, policy maker, and geopolitical strategist needs this book. "

Rita McGrath

Columbia Business School, author of Seeing Around Corners and The End of Competitive Advantage

"Proximity is one of those concepts that, once you’ve read about it, changes your perspective forever. This wonderful book takes us on a rollicking ride through the future that is just beginning to emerge―but will be here before we know it. No business leader should miss its lessons."

Natasha Tsakos

Producer, Director, Writer, Performer Show Maker, NT ID Inc.

"I devoured the book in one sitting! Smooth and beautifully written, PROXIMITY will expand your field of view, inspire possibilities and provoke you to think critically about the future we wish to live in. A legacy work that will remain relevant for decades."

Vivek Wadhwa

Technology visionary, entrepreneur, best-selling author

“The winners aren't just 'disruptive' or 'exponential'. They make proximity a reality. It's rare to find a business book with a truly new and decisive perspective. PROXIMITY is one of them.”

Pico Velásquez

CEO, VIIRA Computational Architect & Metaverse thought leader

"A radical, true-to-the-future vision--and it's already happening, all around us. As someone deeply entrenched in data-driven design and the utilization of cutting-edge technologies like AI, virtual reality, blockchain, and sensors for creating smarter cities and experiences, I find Wolcott and Krippendorff's Proximity essential."

Mohan Sawhney

McCormick Foundation Professor of Technology Director, Center for Research in Technology & Innovation Northwestern Kellogg School of Management

"Disruption" describes how companies fail. Proximity shows how to win. Wolcott & Krippendorff have written the "Innovator’s dilemma" for the coming decades.

Mamatha Chamarthi

Global SVP & Head of Software Business Stellantis

“Unexpected and un-put-downable. One of the most prescient, insightful views of the future I've ever seen. Visionary and intensely practical. As Wolcott and Krippendorff advise, technology allows us to serve customers by "doing things we could never have done before." If your company doesn't do it, someone else surely will. Every global corporation must consider the implications of Proximity. “

Shelly Palmer

CEO of the Palmer Group, and advanced media professor in residence, Newhouse School of Public Communications, Syracuse University

"Wolcott and Krippendorff nailed it. Proximity is like reading great science fiction―except that it’s real and it’s happening real fast."

Terence Mauri

Founder of Hack Future Lab and MIT Entrepreneur Mentor

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Julio Ottino

Dean Emeritus, McCormick School of Engineering, Northwestern University Member, National Academy of Sciences, National Academy of Engineering, National Academy of Arts and Sciences “We need a guide that all

“We need a guide that allows us see beyond our horizons: Proximity is such a guide. Let it direct you to the possibilities opened up by the ever faster shrinking of space and time.”

Harry M. Jansen Kraemer, Jr

Clinical Professor of Leadership, Kellogg School of Management Executive Partner, Madison Dearborn Partners Former CEO, Baxter International

“Inspiring, compelling and practical. Proximity will fundamentally change the way you envision, invest and compete. Value-driven leaders will discover tremendous opportunities through Proximity.”

Mark Levy

Former CHRO, Airbnb Employee Experience Pioneer at Airbnb and EX Advisor

"Proximity is an incredibly important read to prepare for what’s coming fast. The chapter on work is especially critical, with the pace of technology and the shifts after the pandemic. The way we work is forever changing and we need to get ahead of it"

Dr. Geoff Smart

Chairman and founder, ghSMART New York Times bestselling author of Who and Power Score

“Looking through the lens of proximity will help you rethink your career management and help organisations build the human capital they need to thrive in the future.”

Toby Eduardo Redshaw

CEO, Verus Advisory

"This is not just a book; it's a playbook. In a future where everything is accelerating, technology is becoming more pervasive, powerful and precise Proximity will be a competitive lever. This is full of practical advice to navigate the rapidly evolving tech and business landscape.The near-term future will have revolutionary change, challenge, and opportunity; being prepared, informed, and ahead of the pack will matter."

Brian Collins

Co-Founder & Designer COLLINS

"PROXIMITY reveals the inner workings, the nerves and sinews, of technology now ravishing outmoded ways and thinking, conspiring and calling us to a seductive, brave new world. Both terrified and mesmerized, I’m sending copies to everyone close to me. For your own good, read the damn thing and tell me I'm wrong. I dare you."

Anna A. Tavis

Clinical professor and chair of the Human Capital Management Department at NYU’s School of Professional Studies, and author of Humans at Work and The Digital Coaching Revolution "Explore Proximity as an es

"Explore Proximity as an essential guide to the transformative impact of digital technologies on organizational dynamics in development, coaching, decision making, and beyond. The authors present a compelling vision of the future where the strategic integration of people, systems, and skills―achieving Proximity in its richest forms―becomes crucial for success across all sectors. This book underscores the urgency of bridging distances to meet needs seamlessly, everywhere and every time."

Stuart Crainer

Co-founder, Thinkers50

"Proximity is a big idea and an important book. Wolcott and Krippendorff weave a compelling and persuasive tale that is required reading for all who want to make sense of the future today."

Frank Meyer

Global SVP of R&D Henkel Consumer Brands

"Professor Wolcott FAR exceeded expectations. He spoke for our global R&D Summit at Henkel, then moderated a panel of global Henkel leaders on the topic of innovation. He inspired, challenged and energized everyone. We left ready to create the future! Rob's keynote regarding Proximity was one of the very best I've ever experienced. He's not only one of the world's top speakers on innovation, technology, strategy and the future. He also excites other leaders to talk and to share their experiences in an open and fun way. Key to a great panel is the moderator, and Rob is the BEST."